Food Presentation: How to Sell More Snacks at Your Wine Bar
Food and wine have been best friends since the invention of wine many thousands of years ago. Food ran into wine on the playground, asked wine if it wanted to hang out, and soon they discovered they just went really, really well together.
Sometimes, though, a few thousand years will see a relationship get a bit stale. You still love each other and all, but in order to keep things fresh you’ve got to dress up every once in a while. You know: put on a new hat, tie a ribbon in your hair, that sort of thing. Luckily, there are a host of products that make food and wine more attractive, both to each other and to customers. Let’s take a look at some of these products, and how they can be used to encourage customers to order snacks with their wine.
Cheese Boards: If wine and food are best friends, then wine and cheese are super mega best friends. Cheese boards are designed specifically for displaying cheese, often with a handle and a slot to hold the knife. An attractive array of cheeses on a classic cheese board such as this one makes for an offer customers cannot refuse.
Cheese Serving Sets: Adding cheese sets to your display gives customers the sense of luxury without adding much cost for the restaurant. From three piece sets to spreaders and cheese picks, give you cheese presentation a unique touch with the right tools.
Small Plates: Small plates can be used to serve any number of wine-friendly foods. Offering small plates during between-meal times encourages customers to add a snack to what might otherwise only be a glass or two of wine. Popular small plates that go with wine include: olives, cheeses, caprese salads and any number of breads and spreads such as hummus, tapenade or baba ghanouj.
Food Sample Dishes: Provide the perfect presentation along with wine tasting flights. Each compartment can hold a sample of food to go along with each varietal of wine.
There are countless snack options that restaurateurs can offer as companions to the wine list. Guests will be encouraged to order snacks and small plates by the lower price point as well as the attractive presentations displayed on tables around them. Once the trend catches on, customers will remember your establishment as a great place to relax with a bottle of wine and some alluring, delicious snacks.
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